Clean Money Initiative: Turning Trash into Treasure for a Sustainable Future Lagos, Nigeria June 15 2023
In a bold move that addresses both environmental sustainability and poverty, the Marvgallup Charitable Foundation has launched the Clean Money Initiative, a program that rewards individuals with cash or food items in exchange for recyclable waste like plastic bottles and glass.
Rooted in the goals of the United Nations’ SDGs — particularly Goal 11 (Sustainable Cities and Communities) and Goal 13 (Climate Action), the initiative reflects the Foundation’s commitment to building a cleaner, greener, and more equitable future.
“We’ve partnered with recycling companies across Nigeria to make this initiative both effective and scalable,” says a spokesperson. “It’s about tackling the waste crisis while putting something tangible in the hands of people who need it most.”
The Clean Money Initiative empowers everyday citizens to contribute to environmental protection while easing the burdens of hunger and poverty. It is a powerful demonstration of how sustainability and social good can go hand in hand, turning what was once waste into a life-changing resource.
0 comments